Spotify is sending out mass emails to all its users who own iPhones, urging them to pay through the web rather than the app store, telling them to save a few bucks by doing so.
Apple charges 30% on all transactions through the app store making the final price 30% higher in Spotify's case which has its price set at $9.99 for premium subscription that takes the total to $12.99 making spotify premium sound more expensive and with the release of Apple music spotify needs to do all it can to stay competitive and a higher final price won't help that cause but that's not under Spotify's control to eliminate the app store's extra markup cost but what is under its control is warning it's customers against it and telling them to sign up for the premium subscription through the web and save $3 dollars and it's doing just that by sending out emails telling it's iPhone customer base to use the web to apply for Spotify premium.
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